YouTube stories - Page 2

YouTube & Amazon top ad platforms while X sees decline
Fri, 6th Sep 2024
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martech
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digital entertainment
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genai
YouTube and Amazon dominate the ad landscape, gaining top spots in Kantar's Media Reactions 2024 report, while X, formerly Twitter, faces a major decline.

Proofpoint launches AI-driven Digital Communications Governance solution
Thu, 5th Sep 2024
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uc
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data privacy
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ai
Proofpoint launches its new Digital Communications Governance solution, promising AI-driven insights and robust compliance for organisations across major digital channels.

Gen reveals 46% surge in cyberattacks; AI scams grow rapidly
Thu, 5th Sep 2024
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ransomware
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ai
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youtube
Gen's Q2/2024 Threat Report reveals a 46% rise in cyberattacks, emphasising AI-enhanced scams. New Zealand and the UK are notably affected by financial scams.

Social platforms key for brands to drive growth, says Circana
Thu, 22nd Aug 2024
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ar, vr & metaverse
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youtube
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instagram
Circana's new report reveals social e-commerce as a key driver in accelerating consumer purchases, emphasising the importance of data and personalised experiences for brands.

StarHub & Singapore Police launch campaign to combat scams
Wed, 21st Aug 2024
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edutech
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advanced persistent threat protection
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email security
StarHub and the Singapore Police Force launch a campaign with Scam Masterclasses to combat rising cyber threats, aiming to educate and protect the public.

Nexxen & Vevo partner to revolutionise CTV advertising
Tue, 13th Aug 2024
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youtube
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digital advertising
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dsp
Nexxen partners with Vevo to enhance CTV advertising, leveraging Nexxen’s SSP platform to expand Vevo’s programmatic ad capabilities across premium content.

Zoom introduces AI-powered collaborative tool Zoom Docs
Thu, 8th Aug 2024
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genai
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ai
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google
Zoom introduces Zoom Docs, a next-gen collaborative document tool powered by AI to enhance team workflows and reduce repetitive tasks. Available with paid Zoom Workplace licenses.

You’re telling me that ad was fake? Malvertising is sneakier than ever
Thu, 8th Aug 2024
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malware
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phishing
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email security
Malicious ads are becoming hard to spot, warns Avast in its Q1/2024 Threat Report. Even legitimate platforms like YouTube are now targets for sophisticated malvertising schemes.

Gen Z dining habits: prioritising trust, deals, & takeaways
Thu, 18th Jul 2024
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youtube
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instagram
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market
Generation Z's dining habits reveal a focus on convenience and value, with 42% opting for takeaway on Fridays and 93% trusting friends over influencers, Deliverect finds.

Study reveals minimal ad view time boosts brand awareness
Tue, 2nd Jul 2024
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youtube
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facebook
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instagram
A study by Playground xyz reveals key insights into how minimal ad viewing durations on platforms like Instagram and TikTok affect brand outcomes.

YouTube, the backdrop of a scammer’s play
Thu, 20th Jun 2024
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malware
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phishing
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email security
Cyberattackers are turning to YouTube to spread phishing and malware through sophisticated scams, deceiving users with deepfakes and trusted spokespersons. Stay vigilant.

What happens next after a UK TikTok ban?
Wed, 12th Jun 2024
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youtube
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social media
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gen z
Facing a potential TikTok ban, UK businesses and content creators brace for change. Meta may fill the void, but new tech offers fresh opportunities.

Acer reveals DA1 & Nitro GA1 monitor series ahead of Computex
Tue, 4th Jun 2024
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gaming
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digital signage
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iot
Acer has revealed its new DA1 and Nitro GA1 smart monitors, featuring 4K and WQHD resolutions, HDR10, and Google TV integration.

Amber Technology unveils Philips NeoPix 230 Smart projector
Wed, 22nd May 2024
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digital entertainment
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youtube
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netflix
Amber Technology launches the Philips NeoPix 230 Smart, a highly portable projector boasting full HD resolution, versatile positioning, and built-in apps.

Channel Factory expands team across Australia & New Zealand
Thu, 16th May 2024
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youtube
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digital advertising
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jcdecaux
Channel Factory boosts its team by 20% across Australia and New Zealand, reflecting the growing need for advanced advertising solutions in a post-cookie world.

Localsearch pioneers Australian SMB support with nationwide expansion
Wed, 1st May 2024
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google
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youtube
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instagram
Localsearch, Australian digital innovation company, expands nationwide in response to a 28% rise in interstate demand from small businesses for its AI-powered marketing solutions.

Kartik Mehta appointed Channel Factory's head of Asia growth markets
Wed, 20th Mar 2024
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martech
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youtube
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advertising technologies
Kartik Mehta, tech sales expert with a background in global growth initiatives, is set to steer Channel Factory's expansion in Asia's emerging markets as the new Head of Growth.

Vevo & PubMatic team up for global CTV inventory access
Fri, 23rd Feb 2024
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youtube
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transparency
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digital advertising
Vevo, the music video network, partners with independent tech company PubMatic to offer media buyers enhanced access to its global CTV inventory, marking a new era for programmatic CTV growth.

Australians spend more time on social media, TikTok leads the way
Wed, 21st Feb 2024
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gaming
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digital entertainment
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youtube
Australians are increasingly focusing on social media, with a noteworthy preference for TikTok, as traditional media consumption declines, according to a new report by Meltwater and We Are Social.

Philips MediaSuite hospitality TV sales surpass 500k units
Fri, 16th Feb 2024
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digital signage
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digital entertainment
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cleantech
PPDS has marked a significant milestone, with sales of its Philips MediaSuite hospitality TVs - favourites among global hotel chains for in-room entertainment.