SecurityBrief India - Technology news for CISOs & cybersecurity decision-makers

TikTok stories

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Adobe reveals new AI-powered mobile app, Adobe Express
Last week
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martech
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video
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creative technologies
Adobe unveils its AI-powered mobile content creation app, Adobe Express, optimising social content creation with innovative features like Text to Image and Generative Fill.
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Celigo teams up with TikTok Shop to boost ecommerce efficiency
Last week
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cx
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martech
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cloud services
Celigo partners with TikTok Shop in response to a growing trend of consumers using TikTok for product research, as they aim to help retailers better synchronise and manage valuable data across various applications.
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Digital brand building overtakes performance-only marketing
Last week
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branding
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online marketing
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google
A Nest Commerce report highlighting the usefulness of brand building in the digital world shows that full funnel performance eclipses traditional performance-only marketing, eliciting a 31% YoY ROAS boost for brands.
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Team5pm forms data-driven content group with acquisition
This month
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instagram
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film
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tiktok
Data-focused video agency team5pm acquires Lijm Amsterdam to form a content group, capable of meeting the advanced demands of future Chief Marketing Officers.
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Singapore leads global shift towards international online shopping
Last month
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cx
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martech
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us
Over half the global consumers expect to increase their international online shopping by 2024, with a focus on flexible payment and shipping options, according to a report by Airwallex.
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UK retail picks up but online experience lets shoppers down
Last month
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social media
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customer service
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inflation
Despite a market recovery, 85% of UK shoppers feel let down by online retailers in terms of pricing and delivery, says a Celigo survey.
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The appeal of live streaming to grow online communities
Last month
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video
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digital entertainment
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twitch
Live streaming heightens online engagement, outpacing TV shows in views, with its raw, unfiltered content and real-time audience interaction, becoming a prime avenue for growing virtual communities.
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Omnichannel customer journey gains momentum in Australia, study reveals
Thu, 29th Feb 2024
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martech
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cx
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ai
Ecommerce Delivery Benchmark Report 2024 reveals nearly half of Australia's online non-food sales interacted with physical touchpoints, highlighting the growing need for integrated omnichannel strategies.
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WhatsApp tops as preferred social media app in Singapore
Fri, 23rd Feb 2024
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facebook
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whatsapp
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meltwater
WhatsApp claims the crown as Singapore's favourite social media app, with over 27% preference among users, according to the Digital 2024: Singapore report by Meltwater and We Are Social.
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Australians spend more time on social media, TikTok leads the way
Wed, 21st Feb 2024
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facebook
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instagram
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youtube
Australians are increasingly focusing on social media, with a noteworthy preference for TikTok, as traditional media consumption declines, according to a new report by Meltwater and We Are Social.
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Over half of New Zealand's internet workforce want more remote work
Wed, 21st Feb 2024
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wfh
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ai
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instagram
Over half of New Zealand's internet-capable workforce want to increase remote working, according to InternetNZ's latest findings; however, employer restrictions remain a significant barrier.
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Tech giants to fight AI deception in global elections
Tue, 20th Feb 2024
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microsoft
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martech
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creative technologies
Leading tech firms including Adobe, Amazon and Google commit to battling the misleading use of AI in global elections at Munich Security Conference.
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KnowBe4 expands APAC team with two new sales leaders
Thu, 15th Feb 2024
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knowbe4
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lazada
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zendesk
Security firm KnowBe4 hires Joe Gillett and Philip Tnee to lead sales in the Asia-Pacific, bolstering its presence amid regional growth.
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New TikTok & Adobe Express integration streamlines video creation
Wed, 14th Feb 2024
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martech
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creative technologies
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adobe stock
TikTok's Creative Assistant integrates with Adobe Express for a seamless video creation journey, offering creators new levels to content development whilst streamlining branding process across the TikTok platform.
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TikTok trends reveal top voice assistant hacks for optimal use
Tue, 6th Feb 2024
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siri
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hands-free
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google
A surge in searches for voice assistant tricks by 304% sparks TikTok tech savants from FatJoe to reveal top hacks - enhancing user experiences.
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Safer Internet Day: CTO underlines risk to young web users
Mon, 5th Feb 2024
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firewall
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breach prevention
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cybersecurity
On Safer Internet Day, WatchGuard's CTO Corey Nachreiner calls for enhanced online safety awareness, emphasising the threat of AI privacy concerns.
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'Singaporeans concerned over internet misinformation, Digital 2024 report reveals'
Wed, 31st Jan 2024
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instagram
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whatsapp
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youtube
Despite high internet penetration, Singaporeans show concern over digital misinformation and personal data use, says the Digital 2024 report by Meltwater and We Are Social.
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Global social media users surpass 5 billion mark, reports Digital 2024
Wed, 31st Jan 2024
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social media
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whatsapp
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instagram
Global social media users sail past the 5 billion mark, making up 62.3% of the population, as Digital 2024 report unveils commercial platforms' strong year-on-year growth.
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Instagram influencer marketing expected to hit USD $22 billion by 2025
Mon, 22nd Jan 2024
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instagram
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digital advertising
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youtube
HypeAuditor report predicts Instagram influencer marketing will reach a dramatic USD $22 billion by 2025, driven by a surge in social e-commerce and a shift to digital advertising.
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HubSpot and TikTok form strategic alliance to boost Australian business growth
Thu, 11th Jan 2024
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bi
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big data
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crm
Tech giants HubSpot and TikTok partner in Australia to simplify lead capture and acquisition for businesses, aiming to turbocharge local growth.
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Cloudflare reports 25% spike in global traffic & rise in cyber threats in 2023
Mon, 18th Dec 2023
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apple
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cloud services
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public cloud
Cloudflare reveals a 25% surge in global internet traffic and heightened cybersecurity threats in its 2023 report.
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Content creators earn $700m across social media platforms in 2023
Sat, 16th Dec 2023
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instagram
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social media
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youtube
Top 50 social media content creators turned digital influence into $700m in 2023, a study reveals.
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Privacy concerns rise over popular AI photo apps – study
Wed, 13th Dec 2023
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ai
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avatars
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tiktok
Over a third of AI photo apps use your personal data to train their AI tools, raising privacy concerns, says a study.
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Adjust & TikTok publish guide to maximise iOS success with SKAN 4
Thu, 23rd Nov 2023
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apple
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technology gifts
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japan
Adjust and TikTok have issued a guide to help app marketers maximise iOS campaign success using SKAN 4, the latest version of SKAdNetwork.