Retail media stories
Moloco has extended its adtech push into television with a new performance product for app marketers, promising real-time optimisation and attribution.
Pacvue unveils AI agent to speed up commerce media workflows, with Amazon Ads support at launch and approval-based campaign changes in one system.
InMarket highlights six brands as sales-focused campaigns deliver up to USD $1.5 million in incremental sales and stronger return on ad spend.
Retail shifts as AI agents move from recommending products to completing purchases, forcing brands to make catalogues legible to machine buyers.
Megantic and Shopify APAC warn Australian retailers to overhaul product data and site structure as AI shopping tools reshape discovery.
Bazaarvoice unveils patent-pending API to help brands and retailers surface verified reviews in AI-led shopping and search results.
Rithum brings in former Realtor.com executive Mausam Bhatt to steer product strategy as it ramps up AI-led tools and automation across its platform.
Mediaocean taps Innovid veteran Guy Kuperman to drive strategy, partnerships and AI-led integration across its ad tech portfolio.
AI is reshaping how shoppers discover products online, but Criteo data shows few trust it to handle checkout or share sensitive details.
Retail leaders are racing to turn data, AI and retail media into performance engines, reshaping how customer loyalty will work by 2026.
Wayvia rolls out Shoppable Next Generation to link ad campaigns with confirmed retail sales and Meta purchase signals for brands.
BackLite UK opens Knightsbridge screens in Piccadilly Underpass, targeting luxury brands with more than 3 million fortnightly impacts across central London.
Neato secures USD $25 million in growth funding to open new operations centres and push its second-party marketplace model into more sales channels.
Dollar General widens AI-powered in-store audio ads to 6,000 more US shops in QSIC deal, boosting measurement and retail media reach.
SharkNinja retail media push at Noel Leeming lifts unit sales 12 per cent, with Facebook return on ad spend topping USD $15.
Dig adds Ideal World Co-founder Paul Wright to its board as the savings platform pushes into consumer tech and digital shopping.
JCDecaux secures 10-year digital advertising partnership with Western Sydney International Airport ahead of October opening, adding 27 assets to new precinct.
JCDecaux lands long-term digital advertising contract at Western Sydney International Airport, set to open with capacity for 10 million passengers.
Open Media links with VIOOH to trade 42 UK digital out-of-home screens programmatically, offering 120m monthly impressions to buyers.
OpenAI's Instant Checkout retreat puts retailer sites back in focus, opening a data-led discovery window for fast-moving Australian brands.
