Data Strategy stories
Brands need cleaner data and tighter measurement to prove personalisation boosts retention, revenue and viewer loyalty, not just clicks.
Brands in media and entertainment are missing revenue because they cannot turn scattered engagement signals into coordinated, real-time personalisation.
Pressure is mounting on financial firms to turn AI pilots into measurable results as SEI adds new leadership to its data overhaul.
The overhaul gives retailers a clearer online-offline customer view while saving Specsavers more than two weeks of engineering time in Britain.
Media and entertainment groups risk wasted AI spend unless they first fix fragmented data and measurement, Braze's report says.
Legacy systems and skills shortages are slowing AI rollouts at large German companies, with only 19% putting it into core processes.
Large firms are being pushed to prove AI returns after most enterprise pilots fail to deliver measurable investment gains.
Only 10% of banks and asset managers are prioritising AI-ready storage, leaving many to tackle compliance and rising data costs first.
Rising fees and longer free-shipping thresholds are widening the gap between what Australian shoppers want and what retailers promise at checkout.
Cost pressures are keeping banks focused on storage basics, with just 10% of firms ranking AI-ready platforms as a top priority.
The deal will help the chemicals group cut migration errors as it consolidates fragmented systems into a single SAP S/4HANA platform.
Routine analytics work is being shifted from data scientists as Anthropic says Claude now handles most queries with about 95% accuracy overall.
The upgrade aims to let employees query data and automate tasks in one governed system, as Snowflake deepens its AI push.
Customers will be able to query live data across systems with less duplication, as Snowflake expands governance for AI workloads and Iceberg tables.
It could help enterprises avoid costly replatforming, as the firms link governed data access with AI tools across distributed systems.
Brands risk blind spots and sanctions in China as fragmented platforms and tighter rules make customer data harder to use and move.
The capital's lead in AI use may widen Britain's productivity divide, with many regional firms lacking the data and cloud basics to scale.
APAC retailers are losing margin as clunky loyalty systems fail to meet demand for real-time, personalised offers and easier redemption.
Manual data wrangling at the City of Melbourne is being replaced by a single AI platform supporting more than 700 datasets and 40 use cases.
Stable store links could help grocers curb outages, prioritise tills and gather data across sites as Cellhub rolls out a 5G managed service.