Customer Journey stories - Page 4
Ecommpay gains full DAC approval for accessible site
Fri, 12th Dec 2025
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fintech
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cx
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martech
Ecommpay secures full Digital Accessibility Centre approval as its redesigned website and product pages meet WCAG 2.2 AA standards.
AI to redefine eCommerce discovery, emotion & subs by 2026
Fri, 12th Dec 2025
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digital transformation
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cx
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martech
AI is set to reshape eCommerce by 2026, powering discovery, emotional journeys and flexible subscriptions built on cleaner product data.
Twilio predicts stricter AI customer service rules by 2026
Fri, 12th Dec 2025
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digital transformation
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biometrics
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cx
Twilio predicts Asia Pacific customer service will face strict AI transparency rules and mandatory bot disclosures by 2026.
UiPath & Talkdesk unite agentic AI for healthcare CX
Thu, 11th Dec 2025
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uc
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digital transformation
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cx
UiPath and Talkdesk are teaming up to fuse agentic AI, streamlining document-heavy healthcare contact centre workflows and cutting errors.
Apollo3D unveils guided virtual tours with analytics
Wed, 10th Dec 2025
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edutech
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data analytics
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digital transformation
Yorkshire's Apollo3D launches Infinity Virtual Tours, turning Matterport scans into guided, data-rich journeys for retail, venues and estates teams.
From data chaos to email clarity: How to choose the best CRM email tool
Wed, 26th Nov 2025
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crm
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cx
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martech
Nearly half of daily emails are spam; choosing the right CRM email tool boosts engagement by tracking deliverability and customer behaviours.
SAS earns top marks for customer interaction software leadership
Thu, 20th Nov 2025
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gaming
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cx
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data science
SAS has been named a leader in real-time interaction software for its Customer Intelligence 360, excelling in AI and data-driven customer engagement.
IGT Solutions & NiCE expand global AI customer experience deal
Wed, 19th Nov 2025
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uc
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cx
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martech
IGT Solutions expands its partnership with NiCE to deploy AI-driven CXone Mpower platform, enhancing global customer experience in aviation and travel sectors.
Sinch predicts fivefold growth in AI-driven digital messaging by 2026
Fri, 14th Nov 2025
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cx
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martech
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ai
Sinch predicts AI-driven digital messaging will grow fivefold by 2026, reshaping customer engagement with smarter, faster, and more secure communications.
AI, social media & flexible payments to drive festive shopping
Fri, 14th Nov 2025
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crypto
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cx
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martech
AI, social media, and flexible payments like BNPL will shape festive shopping as 69% of consumers trust AI to assist their Black Friday and holiday purchases.
Amperity introduces Real-Time Profiles for instant personalisation
Tue, 4th Nov 2025
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cx
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martech
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personalisation
Amperity launches Real-Time Profiles, combining live activity with historical data to enable instant, personalised customer experiences across marketing and service.
Adobe launches AI agents to streamline B2B marketing journeys
Fri, 10th Oct 2025
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cx
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martech
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personalisation
Adobe launches AI agents within its B2B marketing tools to personalise interactions, streamline workflows, and speed up sales processes for businesses.
Agentic AI adopters expect quantum to shape marketing soon
Wed, 1st Oct 2025
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data analytics
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digital transformation
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cx
A study reveals 31% of marketers using agentic AI expect quantum computing to impact marketing within two years, signalling rapid tech adoption.
GenAI drives marketing ROI as 85% of teams expand adoption
Wed, 1st Oct 2025
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data analytics
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cx
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martech
Over 80% of marketing teams worldwide now use generative AI, with 85% in EMEA reporting strong ROI and expanded adoption planned for 2026.
Marketers using agentic AI foresee quantum computing's rise soon
Wed, 24th Sep 2025
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data analytics
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digital transformation
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cx
Nearly one-third of marketers using agentic AI expect quantum computing to influence marketing within two years, signalling rapid tech adoption ahead.
LinkedIn emerges as top B2B ad channel with highest returns
Wed, 17th Sep 2025
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cx
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martech
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partner programmes
LinkedIn now leads B2B ad spend with 39%, delivering a 113% return on investment, outperforming Google and Meta in cost efficiency and sales impact.
Kyndryl & VML partner to boost customer engagement with AI
Fri, 12th Sep 2025
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cx
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martech
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personalisation
Kyndryl Consult and VML Enterprise Solutions have partnered to enhance customer engagement using AI, data, and modern infrastructure across industries.
Adobe launches AI agents to automate customer experience tasks
Thu, 11th Sep 2025
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cx
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martech
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rpa
Adobe launches AI agents within its enterprise apps to automate and optimise customer experience tasks, boosting marketing and analytics efficiency for businesses.
NiCE, Salesforce deepen AI partnership for unified service
Wed, 13th Aug 2025
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crm
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uc
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cx
NiCE expands its AI partnership with Salesforce to unify customer service via deeper integration between CXone Mpower and Service Cloud platforms.
PriceSpider unveils Wayvia to advance AI-driven retail insights
Fri, 25th Jul 2025
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cx
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martech
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commerce systems
PriceSpider launches Wayvia, an AI-driven retail platform that enhances brand insights and revenue across channels with 20 years of shopper data.